Isaac French

Isaac French is the founder of Live Oak Lake and the Experiential Hospitality masterclass and community. He builds, writes, and teaches from his farm in Waco, Texas.

1 article

Hospitality / Short-Term & Flex Rentals

The Micro-Resort Capital Gap

Small, founder-led experiential resorts are achieving high occupancy and premium pricing, but they don’t fit traditional capital models.

Isaac French May 12, 2026

Why Realpage Bought Cherre

Structuring an OpCo/PropCo Business Workshop

When It Isn’t the Market

The Micro-Resort Capital Gap